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Mountain Dew Lets Fans Plan Tour, Events (www.mediapost.com) - This campaign has lots of unique features - some that would make the marketers stomach churn as they... read more
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Submitted By: Editor ( 2 months ago ) Total Views: 462
Category: Branded Content/Entertainment
Tags: social media, engagment, fans, marketing, PR, public relations, Mountain Dew, Pepsi
Branded Content Sites: Don't Screw This Up (www.mediapost.com) - Great reminder for keeping in line with your companies pace and purpose, keeping opportunities from being... read more
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Submitted By: kozelka ( 3 months ago ) Total Views: 572
Category: Branded Content/Entertainment
Tags: privacy, digital, future of, online marketing
Screw Branding. Become Unbranded (www.personalbrandingblog.com) - Great, easy to read post on the importance of being original. Being unbranded is the foundation for... read more
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Submitted By: Editor ( 4 months ago ) Total Views: 532
Category: Branded Content/Entertainment
Tags: content, content marketing, original content, branding, personal branding
Branded content case studies "prove" effectiveness (www.marketingweek.co.uk) - The Branded Content Marketing Association was tasked with promoting branded content has completed two... read more
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Submitted By: Editor ( 4 months ago ) Total Views: 569
Category: Branded Content/Entertainment
Tags: branded content, case study
SoBe Ditches Creative Agency in New Marketing Approach (adage.com) - While the television ads used in the past generated "a ton of awareness for SoBe," the company... read more
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Submitted By: Editor ( 5 months ago ) Total Views: 484
Category: Branded Content/Entertainment
Tags: SoBe, television, advertising, online marketing, content marketing, new media
Media Heaven on Earth Meets Internet Marketing (www.findandconvert.com) - More than 100 graduates of Full Sail University were nominated for Grammy's this year. Full Sail has... read more
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Submitted By: bernbay ( 6 months ago ) Total Views: 416
Category: Branded Content/Entertainment
Tags: Garry Jones, Full Sail University, Bernie Borges
The boom in branded magazines (www.ft.com) - Especially in the fashion industry, there has been a boom in own-brand magazines, which combine product... read more
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Submitted By: Editor ( 7 months ago ) Total Views: 459
Category: Branded Content/Entertainment
Tags: brand magazine, print magazine, advertising, online, ezine, future of magazine
7 Takeaways From #BDI: Social Media As a Marketing, Branding & Service Platform (www.webmarketingtherapy.com) - The Business Development Institute put on this fantastic event that included case studies and roundtables... read more
3 Ways to Use Search and Authenticity in Personal Branding (www.personalbrandingblog.com) - Validation that content marketing should be in the personal branding plan of every business professional... read more
3 rules for getting branded content right (www.imediaconnection.com) - Innovative publishers and smart brands are creating engaging campaigns that entertain consumers, drive... read more
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Submitted By: Editor ( 8 months ago ) Total Views: 326
Category: Branded Content/Entertainment
Tags: branded content, video, marketing, distribution plan
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