(www.findandconvert.com) - I’ve spoken a lot about the risks of social media. As I continue to ponder these risks it occurs to me that they are really risks of doing marketing wrong. Businesses need to develop a strategy of southern hospitality and carry it through in their online and offline channels. Perhaps most important, the people in the business must have a southern hospitality mindset. The tools used to execute on this mindset may vary, but the consistency of the mindset is what’s most important.
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