(talkbackmedia.com) - Food Network Magazine has been generating buzz for its ballooning popularity with readers and advertisers alike. But the TV network’s magazine isn’t the only one doing things right. Many of its advertisers are breaking the traditional ad mold, melding content marketing with traditional advertising to boost ads’ effectiveness. Instead of simply showcasing their products, many of the advertisers are engaging readers. The magazine’s December 2009 issue is chock full of examples of quality advertising, showcasing lessons marketers should note.
rue2 (8 months ago) i like
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