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The Future of Communications – A Manifesto for Integrating Social Media into Marketing
A must read for anyone trying to figure out marketing in the age of social media. Here's one paragraph from this excellent essay. "What does the futur...read more briansolis.com
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Content Marketing Accelerates Acceptance of MindManager Software
Mindmapping is hard to explain, but easy to demonstrate. That's the marketing challege faced by small software company, Mindjet. And one they have le...read more contentmarketingtoday.com
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The Ultimate Small Business Marketing Plan
Five simple steps to kick-start your small business marketing through basic custom publishing techniques. Includes a basic research plan, web site dev...read more blog.junta42.com
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Superb Content Marketing from Ball State University
Leading-edge media content from Muncie, Indiana attracts big-city marketers. Their Center for Media Design really delivers the goods. A recent st...read more contentmarketingtoday.com
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Emerging Channels to Consider for Your Content Marketing Initiatives
A good overview of the changes taking place in basic content marketing and why some new custom publishing initiatives need to be considered. Some of ...read more supplychainventures.typepad.com
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Are DVRs killing the commercial?
With DVR penetration on the rise and a decreasing consumer response to TV commercials, the time is ripe for companies to explore new forms of online m...read more pandemiclabs.com
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Microsites for Responsive Marketing
You've developed a new online marketing campaign, created great content, but now you have to launch it. Corporate websites are often the bottleneck in...read more marketinginteractions.typepad.com
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Marketing Interactions: Catch Me, If You Can - free eBook!
This eBook explores the 5 Catch Factors and how, by appealing to them, your content and communications are set to catch your lead's attention—and keep...read more marketinginteractions.typepad.com
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Stop Shouting Features: 5 Tips for Launching a Marketing Knowledge Program
5 simple steps to combat the usual "feature speak" from corporations. Recommendations include buyer research, measurement and benchmark procedures, in...read more blog.junta42.com
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Who has marketing conversations?
When you market, who do you market to? Is your database set up to be all about having that one perfect contact at each company you'd like to add to yo...read more marketinginteractions.typepad.com
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